Yuksel Seeds, is participating in the new edition of Fresh Market 2025 in Warsaw (Poland), aiming to connect with leading buyers and suppliers of vegetables across Poland and Eastern Europe.
At Fresh Market 2025, Yuksel Seeds will showcase a wide portfolio of tomato varieties, approximately 90% of which feature ToBRFV resistance. Also, the company will present other key crops such as pepper, cucumber, melon, and watermelon — including its flagship variety, Melia F1.
Visitors to the Yuksel Seeds stand will also have the opportunity to discover some of its award-winning varieties such as Sweetloom, Tobralina, Umay, Tomblack, Princessa and Snowsweet, all recognized by the International Taste Institute for their outstanding flavor profiles.
This year, for the first time, Yuksel Seeds will take part in the Fresh Market Awards with the nomination of its heirloom tomato Sweetloom. This variety stands out for its unique color and shape, high nutritional value, and exceptional taste profile. Qualities recognized not only by experts but also by growers and partners across the value chain.
According to Oscar Majda, Food Chain Manager of Yuksel Seeds Poland: “Yuksel Seeds will be present at the fair to provide growers and retailers with valuable information from our Polish trials, as well as integrated year-round programs such as our baby plum tomato Tobralina, ensuring a consistent supply for the Polish retail market and consumers.”
In addition to its high-quality vegetable varieties, Yuksel Seeds supports growers and retailers with marketing solutions aimed at increasing vegetable consumption and driving market growth.
With its participation in Fresh Market 2025, Yuksel Seeds reinforces its commitment to being part of the most important trade events across Europe, both locally and internationally. The company’s next stop will be Fruit Attraction in Madrid, taking place from September 30 to October 2, at Hall 9 – Stand 9E30.
Yuksel Seeds continues to strengthen its presence in key European markets, demonstrating leadership in vegetable breeding and a commitment to delivering high-quality, resilient varieties. The company’s ongoing investment in research and development ensures that growers and retailers have access to innovative solutions that meet both current market needs and future challenges.
